== 2011 - 2017 ==
In 2011 Becky Hallsmith bought the UPP and "set[s] about restoring the cinema to its former glory"<ref>http://www.uppcinema.com/about/history</ref>. In the same year a film about the cinema, entitled "[http://www.picturepalace.org.uk/ The Ultimate Survivor]" premiered.
As of 2017, it continues to thrive and is a Grade II listed cinema <ref>https://www.theguardian.com/film/2011/nov/15/cine-files-ultimate-picture-house-oxford</ref>.
== 2009 -2011 == In 2009 Philippa Farrow and Jane Derricott bought the cinema and installed a new bar, but put the UPP up for sale again after only a couple of years. == 1994 - 2011 2009 == Brothers Saied and Zaid Marham acquired the cinema in 1994 and restored the cinema's art deco façade for its re-opening as the Ultimate Picture Palace(UPP).
In 1995, the cinema It re-opened as the Ultimate Picture Palace (UPP)on 4 June 1996, with a showing of [http://www.imdb.com/title/tt0083658/?ref_=fn_al_tt_2 Blade Runner].
== 1994 ==